Tag Archives: Business UNusual

Business UNusual Company Spotlight: Chris Cunningham

I’m here today with Chris Cunningham, founder & CEO of Edge5 Marketing. JENNY:  Hello Chris.  Welcome to the Business Unusual Company Spotlight!  Thank you for being with me today.  Tell me about Edge5 Marketing and what led you into this work. CHRIS:  I started my career in the auto industry.  I began in...
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Business UNusual Company Spotlight: Sue Malone

I’m here today with Sue Malone, owner of Strategies for Small Business.

Jenny:  Sue, what’s the background that led you to starting your company? Sue:  I started during 2001-2002.  Several years prior, I had tried to get a loan for my own business and could not.  It was very difficult...
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Business UNusual Company Spotlight: Joailliere Designs

A Q&A with Bayley Kessler, Founder of Joailliere Designs Jenny:  Hello Bayley.  Thanks for being here today.  How did you select your business name, what does it mean and how do you pronounce it? Bayley:  For many years, I have had an affinity with the French culture.  I wanted to have a name that...
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What is Business UNusual? (The way I do it)

When defining my approach to helping businesses change for success, I often say that we need to start doing “Business UNusual”. We continue to try new tactics for increasing employee productivity and engagement – but only on the level of individual, team, or department, and not at the leadership level. We set policies for diversity and...
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